The Recreation brand built with Recreationalists like you in mind.
We’re on a mission to Get the World Moving, because we believe Doing Things — moving your body and having fun with friends — is the surest way to a happy and healthy life.
When you let go of the expectation to perform, that’s when the real magic happens. You learn that the joy of the game will always outlast a win. You learn that friends who sweat together, stick together. And you learn that moving creates endorphins, and Endorphins Make You Happy.
We’re freeing fitness from performance and bringing back Doing Things For Fun. This isn’t about being first or fastest, it’s about showing up often.
And that’s what we’re all about — showing up often. We’re playing the long game in becoming the Resource for Recreation by sustainably reinvesting in our business to have the greatest global impact. To keep us on track, we abide by three core values.
People — Human, not superhuman. We put real people at the center of everything that we do, and we support equality and human rights for everyone.
Planet — Protect our Playground. We design our product and operate our business through a lens of circularity and longevity to minimize environmental impact.
Product — Quality above all else. We work with manufacturing partners that provide best-in-class product quality, and share our values for human rights and environmentalism.
Ultimately, what we’re building is a community of vibrant and varied Recreationalists who believe in the power of Doing Things. If you like having fun, we’ll get along. Visit Website
